Services

Higher education

Build the web platform you need to move your mission forward. At JAKALA, we’re proud to serve as strategic partners to world-renowned institutions of higher education. Our goal is to empower their teams by expanding their digital marketing and website capabilities, integrating powerful yet flexible tools that drive impact without sacrificing consistency or experience for users.

Trending Topics from the Industry

Some digital challenges in higher education are perennial: meeting ever-increasing constituent expectations on tight budgets; managing the competing priorities of diverse stakeholders; balancing technical improvements with requirements for privacy, accessibility and more.

But university leaders are also facing a slew of new challenges when it comes to their web platforms. Everyone in higher ed has become painfully familiar with the phrase “enrollment cliff.” With many institutions barely recovering from the pandemic, and the number of college-aged students in the US about to plummet, how should universities prepare for what’s next - and what can they start doing with their communications platforms now, in order to be ready to meet that moment when it arrives?

Artificial Intelligence is on the top of everyone’s mind in higher ed, and it’s not just a question of whether ChatGPT is writing students’ papers. As the technology grows exponentially, communicators everywhere are wondering whether and how it should change the way they do their work, engage students and donors, manage data and create content. The reality of AI doesn’t always live up to the hype, and the work that must be done to make its responses accurate and useful often gets glossed over by eager promoters and early adopters.

JAKALA’s POV

We are devoted to data. Like every good academic, we rely on evidence-based decision-making, and deep data insights are the foundation on which our strategies are built. Our digital experts combine cutting-edge technology with creative solutions and operational excellence, closely collaborating with our higher education clients to deliver transformative solutions that drive sustainable success.

Our goal is to empower universities with deep data insights to inform clear strategies, and powerful, easy-to-use tools that offer flexibility for content editors without sacrificing consistency for users. This approach is designed to deliver better experiences for students, staff, and content editors alike, and ultimately help universities fulfill their missions.